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Methodology

How we rank Arizona personal injury firms.

We weight four factors — published below — and re-evaluate every firm annually. Marketing spend is explicitly excluded.

  1. Courtroom track record

    30%

    Assessed from publicly available sources only — firm websites, published materials, and public directories. We look at publicly described trial experience, Certified Specialist designations, years licensed in Arizona, and verdicts a firm has published. We do not review court dockets or case filings.

  2. Client outcomes

    25%

    Assessed from publicly available sources only: verified review volume and ratings on Google, Avvo, and Yelp; published recovery figures where a firm has publicized them consistently; and independent recognition from reader polls and legal publications. We do not have access to confidential settlement data.

  3. Fee transparency

    25%

    Assessed from each firm's own published materials: plain-language contingency terms, written disclosure of costs and lien handling, and clarity on what is deducted before vs. after the contingency fee.

  4. Disciplinary history

    20%

    Assessed from the public sources reviewed for each profile. This is not a comprehensive records search, and nothing here should be read as a representation that we searched any particular database. Anything adverse that surfaces in public sources is weighted heavily.

Sources

Our reviews are built from publicly available information, including:

  • State Bar of Arizona public attorney directory and public discipline records (azbar.org)
  • Each firm's own published website, including stated practice areas, office locations, fee disclosures, and published case results
  • Attorney directory profiles on Avvo, Justia, FindLaw, and Expertise.com
  • Google Business Profile listings, including review volume and ratings
  • Certified Specialist designations issued by the State Bar of Arizona Board of Legal Specialization
  • Publicly reported verdicts and settlements where a firm has published or publicized them
  • Recognition from independent publications (e.g., AZ Big Media's Ranking Arizona reader poll, Best Lawyers listings) where publicly verifiable

Where a specific data point is not publicly available for a firm — for example, a firm that does not publish its contingency percentage or case results — our score for the relevant factor reflects editorial judgment based on what the firm has chosen to make public. We do not claim access to non-public case files, confidential settlements, or internal firm data, and we say so wherever a factor score rests on limited public information.

Limitations of our review

Our scores are editorial assessments of publicly available information as of the last review date. They are not audits. Specifically:

  • We do not have access to confidential settlements, non-public case outcomes, or firms' internal files. A firm may have results it has chosen not to publish; our scores can only reflect what is public.
  • Review counts and ratings on third-party platforms change constantly; our scores reflect the totals observed at review time.
  • A firm's absence of published fee details lowers its Fee & Cost Transparency score not because we know its fees are unfavorable, but because transparency itself is the factor being measured.
  • Newer firms with shorter public records are scored on the record that exists, with the limited record period noted rather than penalized.

If any firm believes a factor score rests on incomplete or outdated public information, our corrections process below exists precisely for that situation.

How firms are selected

Our rankings are editorial selections, not a directory. Each city page reviews a limited set of firms our editors identified as actively serving that city, drawn entirely from public sources — firm websites, published office locations, advertising presence, and public attorney directories.

Not every firm serving a city is reviewed. Omission from a ranking is not a negative judgment about any firm — it means only that the firm was not among those reviewed for that page's most recent update.

Inclusion criteria

  • A published office or advertised service presence in or near the city.
  • An active personal injury practice.
  • Enough publicly available information to score the firm under our four factors.

Rankings compare only the firms reviewed on that page, under the published methodology and weights above, as of that page's last-reviewed date.

Firms may request inclusion or submit corrections through our corrections process at editorial@azinjuryinsider.com. Inclusion is never paid — being reviewed cannot be bought — and Featured Partner or Verified Profile status never affects a firm's score or ranking position.

One firm reviewed on this site is affiliated with this publication. That affiliation is disclosed on every page where the firm appears, both in the disclosure strip at the top of the page and in the site footer.

Frequently asked questions

Why isn't every law firm in a city ranked?

Our city rankings are editorial selections, not directories. Each update reviews a limited set of firms our editors identified as actively serving that city from public sources. Omission is not a negative judgment about a firm — it means only that the firm was not among those reviewed for that page's most recent update. Any firm may request review at editorial@azinjuryinsider.com.

How did you choose which firms to review?

Firms are identified from public sources — firm websites, published office locations, advertising presence, and public attorney directories. To be reviewed, a firm needs a published office or advertised service presence in or near the city, an active personal injury practice, and enough publicly available information to score it under our four factors.

Why is one firm ranked above another?

Position reflects the weighted score each reviewed firm earned under our published four-factor methodology, based on public sources as of that page's last-reviewed date. The scoring notes on each firm profile show the basis for every factor score. If you believe a score rests on inaccurate or incomplete information, write to editorial@azinjuryinsider.com.

About “best” and superlative language

When this publication describes a firm as the “best” or “top-ranked” in a city, that is a statement of editorial opinion: it means the firm earned the highest weighted score under our published four-factor methodology for that city as of the last review date. It is not a guarantee of outcome, a certification by the State Bar of Arizona, or a representation that any firm will achieve a particular result in any case. Certified Specialist designations referenced on this site are credentials issued by the State Bar of Arizona to the individual attorneys who hold them.

Corrections & score reviews

We publish corrections when material facts change or when we are shown that a score rests on inaccurate or incomplete information.

If you represent a firm reviewed on this site:

  • Email editorial@azinjuryinsider.com with the specific factor score you believe is inaccurate and the publicly verifiable information supporting the correction (for example: a published fee schedule, a Certified Specialist designation, a published verdict, or an updated office address).
  • We review correction requests promptly and respond to every substantiated request.
  • Where a correction changes a factor score, we update the score, recalculate the weighted overall score, and note the correction date on the firm's profile page.
  • Firms cannot pay to alter a score or ranking position, and correction requests are evaluated only on the verifiable information provided.

Reader corrections are equally welcome at the same address.

What our badges mean

Verified Profile means the firm has confirmed its profile details with AZ Injury Insider — practice areas, office locations, and fee structure. Verification is separate from editorial scoring and does not affect a firm's score or ranking position.

Featured Partner is a disclosed commercial placement. It is clearly labeled wherever it appears, is paid advertising rather than editorial content, and has no effect on editorial scores or ranking order.

Further reading